Wednesday, March 3, 2010
A Facebook fan page can be created for free. It should feature a variety of artwork images, a description of the artist's business and a link to the online store. The fan page can be used to introduce new products, announce promotions or sales and advertise upcoming events such as art shows.
Once a fan page has been created, artists can also purchase advertising space on Facebook to promote their fan page and their site. The advertising cost is relatively low and the ads will be targeted to people who show an interest in similar shops and items.